SCRS Announces Featured Experts for OEM Collision Repair Technology Summit

Prosser, Washington, October 20, 2015 – The OEM Collision Repair Technology Summit is one of the most unique networking and learning opportunities available to the collision repair industry, designed to put SEMA Show attendees in a room with innovators in automotive structural design and technology. The Summit’s focus is on emerging trends in vehicle construction and technology, and how both of those aspects influence vehicle repairability and collision industry preparation.
The Society of Collision Repair Specialists (SCRS) has compiled a slate of the industry’s most respected subject matter experts who bring rich histories of involvement in the sophisticated advancements seen in the automotive and collision repair fields. The presenters, moderators and panelists will highlight architectural and technological developments in modern vehicles, and how those advancements intersect with the repair process. Every participant in this industry can benefit from better insight into how vehicles and materials are evolving, what that means in the repair process and what will be expected of those who are performing these repairs.

The day will be broken into three segments, and attendees can register for all three as a complete series, or for each independently. All three segments of the OEM Collision Repair Technology Summit are included in the RDE Full Series Pass.

Onsite registrations can be secured in the main Show registration area, or outside the session rooms.

The OEM Collision Repair Technology Summit will be held between 9:30am – 5:00pm on Thursday, November 5th, 2015 in room N241 found on the upper level of the North Hall in the Las Vegas Convention Center. The upper level can be accessed by the escalator next to the food court in the North Hall Lobby.

OEM1 | Advanced Automotive Technology:

9:30 a.m. – 10:30 a.m.

Structural Connectivity – Understanding the Future of Automaker Joining Techniques


Steve Marks | Industry Technical Support Manager, I-CAR (Moderator)

Doug Craig | Technical Application Engineer, LORD Corporation

Klaus Reitzig | Chief Engineer and Director, Wielander + Schill Engineering

Oliver Woelfel | President, Advanced Collision Repair Solutions

Shawn Collins | Senior Technical Service Engineer, 3M

A panel of specialists with backgrounds in automotive joining will discuss the advanced structural joining approaches being used in modern automotive architecture. The panelists will have expertise in riveting, bonding and welding of aluminum, steel and mixed materials.

10:30 a.m. – 11:30 a.m.

Tech Crunch -The Role of Programming and Diagnostics in Post-Repair Road Worthiness


Aaron Clark | Vice President of Technical Compliance, Assured Performance Network (Moderator)

Chuck Olsen |Director of Diagnostics and Technical Support, Collision Diagnostic Services

Eric Mendoza | Collision Repair & Refinish Training Assistant Manager, Toyota Motor Sales, USA, Inc.

John Ellis | Managing Director, Ellis & Associates

John Waraniak | Vice President Vehicle Technology, Specialty Equipment Market Association (SEMA)

A panel of automakers and technology specialists discuss the real world application of vehicle scans, diagnostics and calibrations. These subject matter experts will bring a focus on technical aspects of vehicle scan code requirements and the role that diagnostic testing plays in repairing vehicles and restoring roadworthiness.

12:30 p.m. – 2:30 p.m.

OEM2 | The Future of Aluminum in the Automotive Industry

Presented by:

Doug Richman | Vice President of Engineering and Technology, Kaiser Aluminum

Also featuring:

Brandin Benson | Service Engineer, Product Technical Support, Mercedes-Benz USA

Mark Allen | Specialist, Collision Programs & Workshop Equipment, Audi of America

Mark Szlachta | Advanced Service of Design Engineer, GM

A fascinating presentation on technological advancements in aluminum manufacturing, construction and engineering, joining and other advancements that are predicted to impact how frequently aluminum will be present in your repair facility, and how it will be used on automotive bodies. The presentation will include perspectives on how light weighting is driving innovation, and the role repairability plays in aluminum development.

Following the presentation, a panel of automakers will join the presenter on stage to further discuss the real world application of aluminum structures in vehicle design, vehicle safety and vehicle repairability.

3:00 p.m. – 5:00 p.m.

OEM3 | The Continuing Evolution of Advanced Steels in Automotive Bodies 

Presented by:

Dr. Blake Zuidema | Director of Automotive Product Applications, ArcelorMittal

Also featuring:

Chris Tobie | Instructional Designer, American Honda Motor Co.

Joe DiDonato | Technical Training Administrator, Toyota Motor Sales, USA, Inc.

John Hughes | Collision Repair Responsible, FCA

Robert Hartman | Team Leader – North American Structures & Closures, GM

Automotive light weighting and looming governmental expectations relative to emissions standards are driving major changes and innovations in the steel industry. Aluminum may have been all the rage in collision industry information, but steel continues to be poised to play the most significant role in the automotive footprint for the foreseeable future; although, not necessarily the same steel that that the industry is accustomed to. This program will elaborate on technological advancements in steel manufacturing that have driven changed in automotive structural designs, and to make parts that meet the expectations of safer, lighter and more advanced automobiles.

Following the presentation, a panel of automakers will join onstage to further discuss the real world application of steel structures in vehicle design, vehicle safety and vehicle repairability.

You can register for the OEM Collision Repair Technology Summit and other RDE sessions at

About SEMA and the SEMA Show: The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association founded in 1963. Since the first SEMA Show debuted in 1967, the annual event has served as the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry. Products featured at the SEMA Show include those that enhance the styling, functionality, comfort, convenience and safety of cars and trucks. Additional details available at or, (909) 396-0289.

About SCRS’ RDE Series: REPAIRER DRIVEN EDUCATION (RDE) series will feature 4 days of seminar offerings, many of which are uniquely designed and being offered only at the 2015 SEMA Show. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on information that is relevant to the diverse array of marketplace perspectives within the collision repair industry. More information is available at

About SCRS: Through its direct members and 45 affiliate associations, SCRS is comprised of 6,000 collision repair businesses and 58,500 specialized professionals who work with consumers and insurance companies to repair collision-damaged vehicles. Additional information about SCRS including other news releases is available at the SCRS website: You can e-mail SCRS at the following address:

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